LVP Consulting needed an impressive website to launch their new business offering services to SMEs and high net worth private clients.
As a consulting firm with an unconventional and innovative approach, it is essential to communicate a unique identity and aesthetic through the website. LVP Consulting challenge the way businesses think about themselves. We needed to challenge ourselves to find the best execution for their brand messages in the digital space.
Although LVP Consulting think outside the square, the brand still needs to appeal to a largely corporate audience. Achieving that balance would be the key to the success of the project. Defining the LVP Consulting brand and communicating their services would involve a visually striking and well structured website that impresses while clearly communicating value and benefits.
Working together with the client, we created a set of customised illustrations for the website to portray a unique approach and communicate the brand personality in a delightful way that avoided the cliched use of stock imagery. The innovative and visionary nature of LVP Consulting is also conveyed through the non-linearity of content areas that communicate a unique approach and further user engagement.
Social media is used effectively but sparingly. A Twitter feed on the homepage shows the latest tweet and users can also connect via LinkedIn and Google+ (no Facebook!). Further, cross device browsing is enable via responsive design to deliver an outstanding experience on any sized screen.