Welcome to the blog.

Humaans and the web #2 – Aesthetic-Usability Effect

With great design, comes great usability. Aesthetically pleasing designs are easier to use, at least that that’s the way we perceive it. Aesthetic-usability Effect describes a phenomenon where people perceive quality design with a greater sense of usability than a counterpart with lesser aesthetics.

Strong aesthetics and great design is an aspiration we should all strive towards on the web. Good design promotes usability and encourages the user to be immersed in the overall experience of the website, app or interface, and affords a greater threshold for misgivings.

Share

Like this post? Keep up with us on Twitter and Instagram.

Recommended

person hit in the face by a flying newspaper (aka. the popups experience)

Are popups still a good idea?

7 November 2016 Author: Sandy Lim

Go on. Ask any internet user how they feel about popups. You may learn some new swear words. And yet, when the business case for UX is stronger than ever, many brands still default to popups...

Read Article
Dear Developer

Dear Developer. Love, Designer.

20 August 2015 Author: Kylie Timpani

Last month, a tweet by Yesenia Perez-Cruz, Senior Designer at Vox Media, caught my eye. Her tweet asked what seemed like a simple question:   I see an abundance of articles about how designers can make developers lives...

Read Article