Skip to Content Skip to Navigation

One of Australia’s most successful builders, the Homebuyers Centre serve a target audience of primarily first home buyers. A new Humaan-crafted website would make it even easier to help this market segment realise the Australian dream of home ownership.

  • Digital Strategy
  • User Experience Design
  • Responsive Design
  • Modular Content System
  • Interactive Components
  • Highly Custom Build
ipad and mobile devices showing hbc homepage

The Homebuyers Centre promise

The Homebuyers Centre (HBC) prides itself on offering simplicity and ease in the property market, backed by a 25-year history of coaching people into their first home. Drawing from the brand’s high-impact aesthetic, the new website encompasses these very qualities, combined with clean layouts optimised for every device.

display home cards

Display Homes

The Display Homes catalogue features an integrated map, filtering options, and a gallery of bright imagery. Each home listing contains downloadable floor plans, premium options, and an easy-to-use call to action module to capture sales leads.

ipad and mobile devices showing home and land package landing pages

House and Land Packages

This section showcases every available house and land package. Users can browse and filter by location, price and other key home parameters. Each listing page comes complete with decor and premium customisations, location information, floor plans, and a prominent lead-capturing call to action feature.

Rent Converter

The Rent Converter is a straightforward audience engagement tool to help prospective homebuyers explore the options within their means. A dedicated finance portal features essential information guides to coach first homeowners through the whole process.

homebuyers centre inclusions

Luxe for less

HBC’s affordability promise is centred on making quality touches accessible to the target market. As such, every home listing features a custom module to highlight these premium inclusions.

A presence built to last

This accessible and responsive new website boasts flexibility and reliability, delivering an optimal user experience across every device.

homebuyers centre wa homepage screenshot

Homebuyers Centre WA

HBC’s dual presence is expressed through two independent websites that leverage the parent brand’s recognition and trust. The WA website offers additional content specific to the needs and regulations of the Western Australian homebuyers market.

victoria homebuyers centre homepage screenshot

Homebuyers Centre VIC

Likewise, HBC’s presence in Victoria is captured in its own bespoke website with additional content and features tailored to the Victorian market.