Fintona is a Victorian-based private girls' school with a reputation for excellence in education since 1896.
An increasingly competitive educational landscape stimulated the school into a new brand positioning, informing the requirements for a new website that was more closely aligned with their holistic offer.
Consideration was afforded to the primary audiences of students, parents and teachers, with bespoke user journeys for each cohort that enabled them to access appropriate and relevant content. This was supported by dedicated sections of the site that could clearly communicate the school's value proposition of academia, community and extracurricular activity.
The website launch has given the school a credible foundation to support its student acquisition activity and has contributed to an increased profile in recognition and enrollment.
- Digital Strategy
- User Experience
- UI Design
- eCommerce
Organisation | Category | Year |
---|---|---|
Australian Web Awards | Winner – Education | 2022 |