Humaan partnered with the WA Good Food Guide to transform its prestigious print publication into a gourmet digital experience, celebrating Western Australia’s Top 50 restaurants. The new website was designed to engage users with a sleek, minimalist aesthetic, allowing the vibrant food and venue imagery to take centre stage.
The strategic black-and-white design, inspired by editorial layouts, ensures a visually neutral canvas that highlights each restaurant’s unique appeal. With engaging animations and carefully crafted readability, the site encourages users to explore the culinary landscape of Western Australia in an intuitive and immersive way.
We were mindful of the high standard set by the publication’s paper origins. With its flexibility, context awareness and ease of use, the WA Good Food Guide’s new website serves up quality and prestige, seamlessly translated from print to digital.
- Digital Strategy
- UX & UI Design
- Flexible Grid Layout
- Intuitive Content Management
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